“Carboneg and Rupiya.app Launch India’s First ‘Earn-While-You-Grow’ Farming Model”

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Synopsis in Bullet Points

• Carboneg (global regenerative agriculture leader) partners with India’s Rupiya.app (residue-free farming platform).
• The aim is to promote regenerative farming in India by offering farmers carbon credit monetization (€8/credit, fixed rate).
• Announced at Carbon Credit Mahotsav in Ahmedabad (March 2, 2025).
• Benefits of regenerative farming: Soil health, CO₂ capture, extra income for farmers.
• Rupiya.app already supports 10,000+ farmers across 6 states and 5,000+ acres.
• Platform offers farming inputs, insurance, direct crop sales, soil testing, and financial tools.
• Collaboration empowers farmers with global carbon credit access.
• Event featured speakers: Václav Kurel (Carboneg CEO) and Dhaval Shah (Rupiya.app CEO).
• Farmers/institutions can join via email or phone.

Imagine a world where farmers not only grow food but also fight climate change—and get paid for it. That’s the vision behind a revolutionary partnership with Rupiya.app, India’s top residue-free farming platform, and Carboneg, a global pioneer in regenerative agriculture. Together, they’re launching a program to help Indian farmers adopt planet-friendly practices while earning extra income through carbon credits.

The collaboration was announced at the Carbon Credit Mahotsav in Ahmedabad, a lively event buzzing with farmers, agricultural experts, and sustainability champions. The goal is to make regenerative farming—a method that heals soil, boosts biodiversity, and traps carbon—the new norm in Indian agriculture.

Regenerative farming isn’t just a buzzword; it’s a lifeline for India’s struggling agricultural sector. Years of chemical-heavy farming have degraded soil, reduced yields, and left farmers vulnerable to climate shocks. Carboneg, which has successfully implemented regenerative projects worldwide, brings a proven model: farmers restore ecosystems, capture carbon, and earn money by selling carbon credits.

“For too long, farmers bore the brunt of climate change without support,” says Václav Kurel, CEO of Carboneg. “Now, they can lead the solution. Every acre they regenerate helps the planet and their pockets.”

When farmers use regenerative practices like cover cropping, their soil absorbs more CO₂. Carboneg measures this carbon capture and converts it into “credits.” Companies buy these credits to offset their emissions, creating a steady income stream for farmers. Rupiya.app guarantees €8 per credit—a fixed rate unaffected by market swings.

“Farmers deserve certainty,” explains Dhaval Shah, CEO of Rupiya.app. “With €8 per credit, they can plan ahead. It’s a winning situation for their families and the environment.”

While carbon credits are the headline, Rupiya.app is a Swiss Army knife for farmers. Since its launch, the app has connected over 10,000 farmers across six states to affordable, residue-free fertilizers, insurance, and direct buyers for their crops. Now, it’s adding satellite soil testing and carbon credit tracking to its features.

Take Ramu Patel, a soybean farmer from Madhya Pradesh: “Before Rupiya, I spent hours bargaining for seeds. Now, I buy quality inputs at fair prices, insure my tractor, and sell my harvest in two clicks. The carbon credit bonus? That’s the cherry on top!”

The Carbon Credit Mahotsav wasn’t just about announcements. Farmers shared success stories, agri-experts debated policy changes, and startups showcased innovations like AI-powered soil sensors. A panel featuring Kurel and Shah drew cheers when they pledged to train 50,000 farmers in regenerative techniques by 2026.

The partnership aims to convert 100,000 acres to regenerative farming in Phase 1. FPOs (Farmer Producer Organizations) and agri-tech firms are invited to join the movement. “This isn’t just about Rupiya or Carboneg,” Shah emphasizes. “It’s about building a greener, fairer future for Indian agriculture.”

How You Can Help
Farmers and organizations can email info@rupiya.app or call +91 75728 60606 to enroll.

As Kurel puts it: “Every farmer who joins isn’t just growing crops—they’re growing hope.”

For More Details Visit:
https://rupiya.app/   

Download Rupiya.app Now:
https://play.google.com/store/apps/details?id=rupiya.app

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