MP Parshottam Rupala Inaugurates G-Crankz’s New Headquarters in Ahmedabad
Newz Daddy Business Updates
In a significant move, lubricant manufacturer G-Crankz has shifted its corporate headquarters from Mumbai, Maharashtra to Ahmedabad, Gujarat. This event was marked by a grand inauguration ceremony, attended by Rajkot Lok Sabha MP and former Union Minister Parshottam Rupala, who officially opened the new headquarters on Saturday. The company’s move aligns with Prime Minister Narendra Modi’s ‘Make in India’ initiative and aims to boost local employment and industrial development.
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A New Chapter for G-Crankz
G-Crankz, part of the JD Group of Companies, is making strides to expand its operations nationwide. The decision to relocate to Ahmedabad is a strategic one, intended to capitalize on Gujarat’s robust industrial infrastructure and favourable business environment. Founder and Managing Director Jaydipsinh Gohil, along with Directors Digvijaysinh Gohil and Pritesh Shah, have emphasized that this move will create numerous job opportunities for local youth and contribute to the region’s economic growth.
During the inauguration, Rupala highlighted the alignment of G-Crankz’s move with Prime Minister Modi’s ‘Make in India’ vision. He expressed confidence that the new headquarters would not only enhance the company’s operational efficiency but also bolster the local economy by creating employment opportunities. “This move will create more job opportunities for local youth,” Rupala stated, underscoring the significance of the headquarters relocation.
Strengthening Global Partnerships
G-Crankz is not just focusing on domestic growth but is also enhancing its global footprint through strategic partnerships. The company has inked a pact with US-based Lucas, which will manufacture products including lubricants under the G-Crankz brand. This collaboration signifies a strong commitment to maintaining high-quality standards and leveraging advanced technology.
Collaboration with Barox AGT
In addition to the partnership with Lucas, G-Crankz has also formed a strategic alliance with the reputed German company Barox AGT. This collaboration ensures that G-Crankz adheres to the highest quality standards and incorporates the latest technological advancements in its products. Such partnerships are crucial as they enable G-Crankz to stay ahead in the competitive market and offer top-notch products to their customers.
G-Crankz has set ambitious targets for the future. The company aims to become one of the top ten lubricant oil brands in India by the end of 2024. To achieve this, G-Crankz plans to establish a strong distribution network, making their products available at more than 50,000 outlets across the country. This extensive network will ensure that customers from all corners of India have access to high-quality lubricants.
Enhancing Customer Experience
Jaydisinh Gohil, the company’s Founder and Managing Director, emphasized the company’s commitment to innovation and quality. “Our vision is to be the trusted companion to every vehicle on Indian roads,” he said. Gohil highlighted the company’s efforts to increase efficiency, extend engine life, and contribute to a greener automotive landscape. G-Crankz aims to be the first choice for drivers and mechanics through continuous innovation and excellent quality.
Focus on Corporate Social Responsibility
G-Crankz is also dedicated to uplifting mechanics and vehicle service professionals through its Corporate Social Responsibility (CSR) initiatives. The company’s efforts in this area are aimed at enhancing the skills and livelihoods of those working in the automotive service sector. This focus on CSR reflects G-Crankz’s commitment to not only providing top-quality products but also contributing positively to the community.
G-Crankz introduces a new product every year, constantly innovating to meet the evolving needs of the market. This year, the company has collaborated with Lucas to produce high-quality lubricants under the G-Crankz brand. This partnership is a testament to G-Crankz’s commitment to the ‘Make in India’ initiative, ensuring that top-quality products are manufactured locally.
Enhancing the Automotive Ecosystem
Gohil stressed the importance of building a strong automotive ecosystem in India. By providing high-quality products at competitive prices, G-Crankz ensures that customers receive the best value. The new headquarters in Ahmedabad is expected to significantly enhance the automobile ecosystem in Gujarat, aligning with Prime Minister Modi’s vision of a developed India by 2047.
G-Crankz’s partnerships with Lucas and Barox AGT reflect the company’s dedication to maintaining high-quality standards and incorporating the latest technology. These collaborations enable G-Crankz to offer products that meet international standards, ensuring customer satisfaction and trust.
Celebrating the Inauguration
The inauguration ceremony was a grand affair, attended by notable personalities, including India’s first female Formula Racer Meera Irda and Majhi Patel, the brand ambassadors of G-Crankz. Their presence added a touch of glamour to the event, highlighting the company’s commitment to excellence and innovation.
Conclusion: A Bright Future Ahead
With the new headquarters in Ahmedabad, G-Crankz is poised for significant growth and expansion. The company’s strategic partnerships, commitment to quality, and focus on customer satisfaction are set to propel it to new heights. As G-Crankz continues to innovate and expand its product range, it is well on its way to becoming a leading name in the Indian lubricant market.
The relocation to Ahmedabad not only marks a new chapter for G-Crankz but also signals a positive development for the local economy. By creating job opportunities and contributing to the industrial growth of Gujarat, G-Crankz is playing a vital role in the region’s economic development.
In line with Prime Minister Modi’s vision of ‘Make in India’ and ‘Viksit Bharat@2047’, G-Crankz is dedicated to building a strong automotive ecosystem and providing high-quality products to its customers. With its ambitious plans and unwavering commitment to excellence, G-Crankz is set to make a significant impact on the Indian lubricant market and beyond.
